Shenzhen Cereals Holdings Co.,Ltd (China)

Shenzhen Cereals Holdings Co., Ltd., formerly known as Bao'an County Canned Food Factory, was established in 1975. It was restructured into a limited company in December 1991 and listed on the main board of the Shenzhen Stock Exchange in October 1992. It is the first listed company in the Chinese food and beverage industry. The company has achieved a comprehensive integration layout of the entire industry chain and has established a relatively complete tea industry chain system, including tea cultivation, primary/refined processing, tea extraction, high-quality tea sales, tea culture experience, e-commerce, tea trading service platforms, and tea supply chain finance. It has two industrial service platforms, Shenzhen Cereals Technology Center and Yunnan Pu'er Tea Trading Center, as well as two national-level high-tech enterprises, Jufangyong and Wuyishan Shenzhen Cereals Rock Tea. The company has also developed two premium tea brands, Jufangyong and Wuyishan Shenzhen Cereals Rock Tea, as well as two trendy tea experience spaces, iTealife and Teabank. The company has solid foundations and rich experience in core technology research and development, market network construction, industry chain operation, and talent accumulation. It is one of the few state-owned holding companies listed on the main board with the tea industry as its core business, and it is a leading agricultural industrialization enterprise at the provincial and municipal levels. On February 18, 2019, the company changed its name from "Shenzhen Cereals Holdings Co., Ltd." to "Shenzhen Cereals Holdings Co., Ltd."