Iconic Worldwide Berhad (Malaysia)

Iconic Worldwide Berhad, located in Bukit Mertajam, is a Bursa Malaysia listed company primarily involved in tourism and property businesses. Formerly known as Sanbumi Holdings Berhad, the company is currently expanding to become a significant property player in the Northern Region of Malaysia and nationwide. Dato' Tan Kean Tet, the new substantial shareholder and Managing Director of Iconic Worldwide, is leading the company's repositioning efforts to achieve strong profit margins and a revitalized culture that supports healthy growth. Dato' Tan is the founder and chairman of Iconic Group, a Penang-based company with property development and hotel projects. The Iconic Group has completed property development projects worth about RM600mil in gross sales value to date. Under Dato' Tan's leadership, Iconic Group has gained a reputable stature as a developer in the northern region. The company is currently collaborating with Sanbumi Holdings on several projects, including the development of a key commercial center and landmark in Penang called Iconic Point, with a gross development value of RM127mil. Additionally, there is a hotel management agreement between Sanbumi and Lucky 888 Sdn Bhd, an affiliated company to Iconic Group, for the provision of services to Iconic Hotel. Iconic Worldwide's mission is to uphold long-term relationships and provide the best in health, safety, and shelter to enable businesses, families, and individuals to grow and prosper. The company's vision is to embrace a multidisciplinary ethos, combining design, lifestyle technology, and environmental artistry to shape a vibrant society that invests, lives, and works within a sustainable, cultural, and healthy environment.